The advantages of corporate sponsorship:
- Reinvests your money in local communities through athletic events, health and fitness programs and time-honored institutions.
- Gain a unique market position with the thousands of avid sports fans, recreation enthusiasts, and their families and friends who spend millions of dollars each year on sports activities, clothing, equipment and other consumer products.
- Positions your organization as a top supporter of Wisconsin families and wisconsin's outdoor lifestlye, promoting positive, healthy activities that benefit all of Wisconsin. Healthy families make healthy communities.
- Contributes to the self-esteem, confidence and character of Wisconsin's young people. This contribution is an investment in Wisconsin's future by helping these young people develop into productive, civic-minded citizens and community leaders. They may even become your employees.
- Creates awareness and a positive image of your product or service.
A nonprofit 501(c)(3) corporation, the Wisconsin Sports Development Corporation was created in 1999 through the consolidation of the Wisconsin Sports Authority and the Wisconsin Amateur Sports Corporation. The new WSDC absorbed the properties of both organizations, taking ownership and management of the Badger State Games, the Wisconsin Athletic Hall of Fame and certain health and fitness programs.
The original mission of the WSDC was to promote healthy lifestyles and a positive sports culture for the benefit of everyone in Wisconsin. Emphasizing good sportsmanship, competition for all ages and abilities, and the importance of competition for the love of the sport, the Badger State Games fulfill this mission. Health education programs were later developed to encourage Wisconsin's youth to develop positive habits and a lifelong interest in physical activity.
Staffed by an experienced, professional sports management team, the WSDC saw an opportunity to provide a larger economic benefit to Wisconsin by hosting and managint other spectator sporting events that would capture the lucrative and underdeveloped sports tourist niche market. Advancing this second mission, the WSDC attracted and managed the USA Open Volleyball Championships, the U.S. Women's National Hockey vs. UW Women's Hockey tournament and the U.S. WOmen's National Volleyball vs. Brazilian Nationals. In 2002 the Ironman Wisconsin triathlong became a WSDC property.
Our staff plans and organizes every event and program to ensure that your financial contributions return the highest possible value to you, the athletes and the general public. We will work with you to maximize your sponsorship dollars through strategies that achieve your goals, connect you effectively with potential customers and strengthen your relationship with existing customers.
By becoming corporate sponsors, businesses and organizations align themselves with a statewide organization with a history and reputation of quality.